Rosmerta Digital Services Limited IPO (Rosmerta Digital Services Limited) Details

Rosmerta Digital Services Limited, a subsidiary of Rosmerta Technologies Limited, was incorporated in 2021 to provide innovative, digitally-enabled services and distribution solutions for the automotive industry. Starting with vehicle registration services for Original Equipment Manufacturers (OEMs), Rosmerta Digital has since diversified into a broader range of services, including garage support, last-mile delivery, and automotive component distribution.

Business Segments

Rosmerta Digital Services operates across two primary business areas:

1. Digitally Enabled Services:

   • Rosmerta offers comprehensive, technology-driven solutions in vehicle registration, last-mile delivery, and garage services tailored for OEMs and vehicle sales companies, including Cars24.
   • The company's proprietary URJA platform streamlines vehicle registration processes, title transfers, regulatory approvals, and facilitates last-mile delivery of High Security Registration Plates (HSRP).
   • Additional services cover ownership transfers, State Transport Authority approvals, and Fame and State subsidy assistance, ensuring smooth, compliant operations for automotive clients.

2. Digitally Enabled Channel Sales:

   • In 2023, Rosmerta expanded into automotive components and accessories, building a robust network of over 150 active distribution partners.
   • The company collaborates with prominent brands like OLA Electric and Royal Enfield to support electric vehicle (EV) registration services and direct-to-consumer sales.
   • The MyRaasta app extends support to garage partners, enhancing operational efficiency and customer satisfaction across the value chain.

Competitive Strengths

• Early Market Entry: Pioneering digital registration services in the automotive sector.
• Advanced Technology: Proprietary platforms like URJA and MyRaasta enhance service delivery.
• Strong OEM Partnerships: Collaborations with industry leaders, including OLA Electric and Royal Enfield.
• Nationwide Presence: Comprehensive coverage across India, supporting a wide client base.
• Deep Domain Knowledge: Expertise in regulatory processes, vehicle registration, and distribution.

Financial Performance and Workforce

Between March 31, 2023, and March 31, 2024, the company saw significant growth, with revenue increasing by 183% and Profit After Tax (PAT) climbing by 553%. As of September 30, 2024, Rosmerta Digital Services employed a workforce of 505, enabling continued expansion and service delivery across India.

With its robust digital infrastructure and wide-ranging partnerships, Rosmerta Digital Services Limited is well-positioned to lead in the automotive sector's transition towards digitization, providing efficient, technology-driven solutions that cater to the evolving needs of the industry.