One Mobikwik Systems Limited IPO (One Mobikwik Systems Limited IPO ) Details

Incorporation Year: March 2008
Industry: Fintech

---

Business Profile

MobiKwik is a leading digital banking platform in India, offering prepaid digital wallets, online payment solutions, and an expanding portfolio of financial products for consumers and merchants. The company has revolutionized money management, making transactions seamless, fast, and secure.

Key Offerings for Consumers:

1. Utility Bill Payments:
   • Mobile recharges, electricity, and credit card bills.
2. Online & Offline Purchases:
   • Payment options for e-commerce, retail stores, and fuel stations.
3. Money Transfers:
   • Transfer to phone numbers, UPI IDs, or bank accounts.
4. Bank Balance Checks:
   • Easy access to account balance.
5. QR Code Payments:
   • Scan and pay using UPI or Rupay credit cards.

Key Offerings for Merchants:

1. Payment Acceptance Tools:
   • Accept payments via UPI, wallets, cards, and pay-later options.
2. QR Payment Solutions:
   • QR-enabled features for seamless customer transactions.
3. MobiKwik Vibe (Soundbox):
   • QR-enabled device for real-time payment confirmations.
4. Point-of-Sale Terminals (EDC Machines):
   • Accept all in-person payment methods.
5. Merchant Cash Advance:
   • Credit solutions for merchants’ business needs.

Flagship Products:

• MobiKwik ZIP: "Buy Now, Pay Later" with flexible repayment options.
• ZIP EMI: Extended credit solutions for consumers.

---

Key Metrics and Achievements

• User Base (As of June 30, 2024):
  • 161.03 million registered users.
• Merchant Partnerships:
  • Enabled 4.26 million merchants to accept payments online and offline.
• Technology Function:
  • 226 permanent employees dedicated to technology innovation.
• Trademarks (As of December 2024):
  • 19 registered trademarks and 11 pending applications.

---

Financial Performance

• Profit:
  • Earned ₹94.78 million in profits during the six months ending September 30, 2023.

---

Competitive Strengths

1. Legacy of Consumer Experience:
   • Delivering sustainable and positive financial solutions.
2. Efficient Loan Operations:
   • Seamless management of credit products.
3. Brand Trust:
   • Strong consumer confidence in the MobiKwik brand.
4. Tech-Driven Business:
   • Technology and product-first approach.

---

Vision and Strategic Mission

MobiKwik aims to redefine the future of digital finance in India by:

• Expanding their portfolio in digital credit, investments, and insurance.
• Driving growth through innovative financial solutions for both new and existing customers.
• Becoming an indispensable platform for secure payments, accessible credit, and simplified investments.

---

Key Differentiators

• Innovation: Products like MobiKwik ZIP, ZIP EMI, and Merchant Cash Advance demonstrate the company’s commitment to financial accessibility and flexibility.
• Comprehensive Payment Ecosystem: Diverse offerings for consumers and merchants, enabling a robust financial ecosystem.
• Focus on Growth: Continuous portfolio expansion ensures relevance in an evolving fintech landscape.
• Strategic Use of DPI: Seamless integration with Aadhaar, E-Nach, DigiLocker, and NSDL enhances user experiences.

MobiKwik continues to transform the fintech landscape by making digital banking and financial solutions smarter, faster, and more accessible to millions across India.